Author: Wendy Maki
The traffic statistics page for Robert’s new small business web site starts to load. He scrolls down the page, dismayed. Just one or two visitors daily. Robert sits back and sighs. Most were probably curious friends and family.
When his internet-savvy nephew suggested promoting his small business on the Internet, Robert designed a simple but attractive five-page small business web site. He added meta-tags and keywords, and waited for the search engines.
Robert wonders, “What now?”